We use olive oil every day, but the way it’s made hasn’t changed in years. We met the founders of Fossatelli, the artisanal, small-batch producers of cold-pressed biodynamic olive oil from the picturesque Montepulciano region of Tuscany. Our task was to revamp their brand identity and product packaging reflective of their ethos and old-world production methods, harvesting only during certain lunar phases. We obsessed over every expression of the brand—the name, the symbol, digital experience, packaging, and more—weaving in moments of magic and potential at every drop, inviting visitors to immerse themselves in Fossatelli’s rich heritage and exquisite craftsmanship.